As we know Valentine’s Day is an annual festival celebrated throughout the world by sending messages of love and affection to partners, family and friends. Today at Linden House was no exception and was celebrated with roses, chocolates and chocolate mousses for all. Whilst researching we found that the first Valentine’s Day was in the year 496 and by the Middle Ages had gained popularity. Lovers began to celebrate the day by exchanging love notes and simple gifts such as flowers. During the 14th and 15th centuries poets through their romantic verses prompted the concept of linking Valentine’s Day with romantic love and was strengthened by the notion that birds began to look for a mate on
February 14th and so marked the beginning of spring. By the 1840’s the Victorians adored the notion of courtly love and showered each other with elaborate cards and gifts. Richard Cadbury recognised a great marketing opportunity for his chocolates and started selling them in beautifully decorated boxes which he designed himself. The boxes became increasingly elaborate until the outbreak of World War 2 when sugar was rationed and Valentine’s celebrations were scaled down.
“Love is patient, love is kind, it does not envy, it does not boast, it is not proud. It does not dishonour others, it is not self-seeking, it is not easily angered, it keeps no record of wrongs. Love does not delight in evil but rejoices with the truth”.